ABOUT ME
MY STORYFrom Santa Fe, New Mexico, I grew up in an artistic community and have centered creativity and impact throughout my career.
I'm a creative marketing leader with over a decade of experience at the intersection of culture, community, and campaigns. As Vice President at TaskForce, I led a portfolio of work spanning civic engagement, public art, experiential production, and cause-driven marketing for some of the most recognized names in the social impact space.
I am an avid gardener, chef, and ceramacist - now pursuing licensure in landscape architecture, focusing on California natives.
Over six years at TaskForce, I led programs for partners including Habitat for Humanity, YouTube, The White House, Rare Beauty, League of Conservation Voters, MTV Entertainment Studios, Nuclear Threat Initiative, and the California Civil Rights Department. My background spans artist sourcing and management, experiential production, influencer and creator strategy, earned media, and cross-sector coalition building.
I hold an M.S. in Social Entrepreneurship from USC Marshall and have spent my career in roles that straddle the edge of startups, nonprofits, and cultural institutions. I'm at my best bringing together dynamic teams to bring creative visions to life.
My work is built on a simple belief: culture change starts at the community level. Whether I'm overseeing a national art installation tour, managing a creator network, producing a guerrilla stunt outside the Capitol, or building a unique booth at VidCon, the through line is always the same: bring the right people together, meet audiences where they are, and create something worth paying attention to.